About me
I've spent the last four years working in automotive marketing. My role covers all aspects of a dealer's marketing such as strategic planning, project management, PPC and paid social, organic content creation, event coordination, and working with external agencies to deliver results across franchise dealerships like Toyota, Kia, and Honda as well as independent dealers, in both retail and B2B contexts.
Before moving into dealership marketing full-time, I ran a freelance videography and photography business, working with clients across sectors including automotive, finance, and property. That creative foundation still shapes how I approach content and campaigns today. I understand what makes good creative work, and I know how to produce it or brief it in and project manage it.
I'm based in North Wales and have worked extensively across the Chester, Wrexham, and North Wales region.
BACKGROUND & EXPERIENCE
CURRENT ROLE
I am currently the Group Marketing Manager for a franchised dealer group operating six sites across North Wales and the border region. I am responsible for the overall marketing strategy, budget management, digital advertising, social media, event planning, and liaison with manufacturers and third-party agencies.
PREVIOUS EXPERIENCE
Before my life in car showrooms, I was a freelance videographer and photographer, producing promotional content, event coverage, and branded and corporate videos for a range of clients in the automotive, finance and property sectors.
PREVIOUS WORK
A selection of video work from my past freelance projects
